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CAYDON PROPERTY GROUP.

Caydon Display Marketing Melbourne

BRIEF.

Diverse development

With new apartments for sale, the brief set by Caydon Property Group for Zib Media was to increase the number of enquiries on their existing website. The site was not ranking in Google as high as it could, and didn’t appropriately market the stunning developments available to their target audience.

STRATEGY.

After an in-depth competitor analysis and assessment of the existing company website, the Zib Media team developed a tailored display marketing campaign for Caydon. We decided to create and implement eye-catching banner adverts to not only drive more genuine traffic to the site, but also encourage conversion of these visits into sales.

RESULT.

Following our work with Caydon Property Group, visits to the company website increased to over 4000 individual visits per month — surpassing previous figures by a mile. Our display marketing campaign also delivered over a million impressions, placing the company in a much better position to capitalise on leads.

Caydon Case Study Zibmedia SEO Marketing
Caydon Case Study Zibmedia

Zib Media completely surpassed our expectations. Always professional and attentive. They listened closely to our needs and delivered every time.

STEVER WILLIAMS
MARKETING DIRECTOR